Beauty Industry

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Focus on the Field: Special Guests & Trips

The esthetic industry is as diverse a field as it is rewarding. Once you become a licensed esthetician, you have the ability to pursue many different career opportunities that suit your particular interests.  Thinking about becoming makeup artist that uses cosmetics to create special effects on movie sets? Or perhaps you want to focus on hair removal and become to go-to authority on waxing and other forms of epilation. At the Elaine Sterling Institute, the possibilities for success are endless.

ESI students regularly visit businesses in the industry for field trips as part of the curriculum. Past locations include European Wax Center, Natural Body Spa and Institut’ DERMed. Students are able to learn practical knowledge and skills from guest speakers who frequent the school. These industry experts come from a variety of different specialties and backgrounds and include plastic surgeons, celebrity makeup artists, and spa business owners. One example includes renowned Make-Up and Special Effects Artist Travis Pates, who has worked on blockbusters like the Hunger Games series. (Travis is pictured here with our Founder, Admissions Director and a student).

We believe that field trips and instruction from guest speakers inspire provides students with unique learning opportunities and inspiration in selecting their career path. At ESI, our ultimate goal is to create the next generation of industry innovators.

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How to Write a Good Resume


A good resume allows for a confident career search. Here are 4 tips that will help you stand out to employers:

Begin with a capabilities summary

In this short introductory summary, identify what attributes you will deliver to an employer and express your passion for the industry. Whether it be exemplary customer service, experience with advanced technology, or extensive knowledge of cosmetic ingredients, employers are looking for driven individuals with superior skills.

Tailor your resume to the business

Employers receive hundreds of resumes every day, so it is important that yours stands out and does not feel formulaic. Before you write your resume, spend some time researching your potential employer. For example, if they are they a Med Spa see what kinds of machines they use. Then be sure to highlight your knowledge and experience with the same or similar technology.

Outline your professional experience and career accomplishments

Even if you have never been employed by a spa or other industry setting, your clinic days at ESI provides you with plenty of professional experience. Quantify your practical experience to your advantage. For instance stating “Performed approximately 150 basic and advanced facial treatments on clients” sounds a lot better than simply “Performed facials.”

Limit your resume to one page

As previously stated, employers receive numerous resumes from prospective hires. The last thing they want to do is read through multiple pages of what could have been a one-page document. Don’t let long-winded wording or typos rule yours out for consideration!  Your resume should be clearly formatted, concisely worded and be free from any grammatical errors.


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New Year, New Career!

Are you ready to embark on the incredible journey of esthetic education? Becoming a licensed esthetician means becoming a part of the multi-billion dollar beauty industry that provides professionals and clients with incredible rewards. According to the Bureau of Labor Statistics, employment of skincare specialists is projected to grow 12% from 2014 to 2024. This projected growth rate is faster than the average for all other occupations. As many people want to reduce the appearance of aging by addressing and correcting skincare concerns, the esthetician is the trusted solution.

The Elaine Sterling Institute uses a multifaceted, adaptive and innovative approach to the dynamic nature of the skincare industry.  Our licensed, expert educators are passionate about providing you with the knowledge and hands-on skills that will support your success. ESI is equipped with the latest and most advanced esthetic machinery that will prepare you for employment in any setting, be it a dermatologist’s office, medical, or day spa. Upon graduation, students will be prepared to provide clients with the highest standard of service through facial and body treatments, skincare technology and professionalism. Call (404) 256-5228 or email to set up an appointment with Stacy Marcum, our Director of Admissions, to tour the facility and take the first steps toward a successful career!


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Now Presenting… Stacy Marcum

Our new director of admissions and placement.

We are excited to have Stacy Marcum as our new director of admissions. We sat down with Stacy and asked him some questions so everyone could get to know him a little better.

How long have you worked in the spa industry? I have been working in the spa industry for 15 years. 

What is your brief career history? I started as a spa director at Spa Sydell, then spa manager at L’auberge du Lac casino resort, Spa Director at WTS International and was Manager of the Year in 2011.  I have been Regional Director for Innovative Spa Management and most recently District Manager for XpresSpa overseeing 20 spas throughout the Southeast.

What do you bring to the ESI staff? I bring passion, industry knowledge, coaching and mentoring skills, and an epic beard!

What do you think makes a successful beauty industry professional?  Passion, selflessness, a working knowledge of ones craft, and flexibility. 

What is something that we should know about you, unrelated to work?  I travel to the Miss USA pageant every year and am very involved in the pageant community

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